So there you go, it’s 2010 and you are at the age of 22. You start living the life as it unfolds, having absolutely no clue where this will be going. You just graduated “Master Business Administration” and were given the opportunity to start at one of the major (IT) consultancy firms worldwide, as:

The biggest noob ever 

My first assignment was in Eindhoven – in the south-eastern part of the Netherlands. A “Short-term cost reduction trajectory” as it was called. My first experience as a consultant (“Analyst” as it was entry level at Accenture Consulting). Wearing a 3-button freshly bought (ugly) suit and carrying  a heavy dose of optimism that everything I studied will actually help me in practice.

Well guess what…


You find out you are a complete noob when it comes to the usage of excel – vlookup, what’s that? Conditional formatting, what’s that? You make the most out of line PowerPoint slides without any logical build-up and way too many colors. You have no idea on business terminology and everything just passes by without seeing relationships between things and people, the list continues…
Also, because I was driving back and forth and I was loving the cheap version of red bull called “golden power” which you had to buy at the Aldi (couldn’t afford a full tray of red bull every week) 🙂

This is what I practically looked like at my desk:


The project came to an end after approximately 3 months. I gained so much experience from those first months, it was insane!  I can tell a lot more about the journey following, and I probably will in future writings as i have a lot to cover.

However – now fast forward to 2017 – 7 and a half years later…

The reason I just wanted to write this down is because there is an important lesson to life that I just wanted to share – although reading it you might think, well that’s obvious…
Well it’s not, and you should explicitly take care of this (and sometimes you also just can’t because of circumstances). But, what is this relationship with the title “The monk who sold his ferrari” and why the f have I been reading this stuff above here?!”

Well, i will tell you! “The monk who sold his ferrari” is an absolutely mesmerizing awesome book which will give you an important view on how to live your life! One of the things that has always stood by me when reflecting back on this book – is this:

  • “Always target to set clear goals for yourself”


The second thing that is equally –  if not even more important – is:

  • “Timing is everything”

Combine these two and you will have a goal set for yourself, which if set at the right timing (and circumstances) – you will be able to achieve that. The consultant speaking will tell you to set these goals SMART

Either way – let me end this article with the reason of writing this – and hopefully giving you as well an insight in the importance of setting clear goals. A passage from the book “the monk who sold his ferrari”, which stood by me over time:

To illustrate his philosophy on the
importance of setting clearly defined objectives in every aspect of
one’s life and fulfilling one’s mission, he offered a demonstration I
will never forget.
“Near where we were sitting there was a magnificent oak tree.
The sage pulled one of the roses from the garland he habitually
wore and placed it on the center of the trunk. He then pulled three
objects from the large knapsack that was his constant companion
whenever he ventured to distant mountain climes such as the one
we were visiting. The first object was his favorite bow, made of a
wonderfully fragrant yet sturdy sandalwood. The second item was
an arrow. The third object was a lily-white handkerchief — the
kind I used to wear in the pocket of my expensive suits to impress
judges and juries,” Julian added apologetically.
Yogi Raman then asked Julian to put the handkerchief over his
eyes as a blindfold.
“How far away from the rose am I?” Yogi Raman asked his
“One hundred feet,” Julian guessed.
“Have you ever observed me in my daily practice of this
ancient sport of archery?” the sage queried, in full knowledge of
the response that would come.
“I have seen you strike the bull’s-eye from a mark almost
three hundred feet away and I cannot recall a time that you have
ever missed at your current distance,” Julian noted dutifully.
Then, with his eyes covered by the cloth and his feet placed
securely in the earth, the teacher drew the bow with all his energy
and released the arrow — aiming directly at the rose hanging
from the tree. The arrow struck the large oak with a thud, missing
its mark by an embarrassingly large distance.
“I thought you were going to display more of your magical
abilities, Yogi Raman. What happened?”
“We have travelled to this isolated place for one reason only I
have agreed to reveal all my worldly wisdom to you. Today’s
demonstration is meant to reinforce my advice on the importance
of setting clearly defined objectives in your life and knowing
precisely where you are going. What you just saw confirms the
most important principle for anyone seeking to attain their goals
and to fulfill their life’s purpose: you will never be able to hit a
target that you cannot see. People spend their whole lives
dreaming of becoming happier, living with more vitality and having
an abundance of passion. Yet they do not see the importance of
taking even ten minutes a month to write out their goals and to
think deeply about the meaning of their lives, their Dharma. Goalsetting
will make your life magnificent. Your world will become
richer, more delightful and more magical.”


If anyone is interested – i have this book in .PDF format (as well as hardcopy).